Consigli SEO e novità per restare aggiornati su Google e strategie per migliorare il sito


What is SEO and what it means to optimize a website are the first issues that are addressed in this category, which collects all the insights on the subject of Search Engine Optimization, site optimization for search engines, and on Web marketing.

If you're looking for news about content SEO optimization, how to improve the positioning of a page, how to do SEO for Google and how to improve the performance of your site, these are the articles that are right for you.

Through our pages you can discover the meaning of SEO, learn about its evolutions, learn the basics of how to make a site perform, familiarize yourself with the SEO utilities, find out which are the SEO errors to avoid and which are the most effective tips to improve your pages and get more with your project.

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Quick guide to SEO
What is the SEO? Introductive guide to search engines optimization

These are the three letters that drive our activities, that create problems to sites’ webmasters, developers and editors, that generate million of search results’ pages and as many about advices, suggestions and strategies: today we ...

Ultimi articoli

Indexing and ranking on Google
How does Google Research work: indexing and ranking

It is the daily work tool for  SEO, the reference all SEO specialists look at monitoring its variations (perhaps using the most reliable rank tracker out there!) and the pain of all those are not ...

Google chiarisce l'importanza degl heading
Google: headings are useful to clarify the paragraphs' focus

John Mueller’s words on the “Google titles” issue made a lot of clash a month ago, when he addressed the role that the content headings (the subtitles we usually give to the different paragraphs we split ...

Consigli per usare Google Search Console
How to use Google Search Console, official suggestions

The official Google Webmasters channel on YouTube is richer and richer in info and contents: in the last few weeks only we saw (and recounted) all the advice coming from the Search for beginners series ...

On page optimization of sites
On page SEO, what is it and how to optimize this aspect

To work on the page and internal elements before to intervene on activities external to the site: this is both one of the first suggestions we offer whoever is now going to approach the SEO ...

Consigli per ottimizzare immagini e prestazioni
Images and site performance, optimization's advice

At the risk of sounding repetitive, today our blog is going to cover again the topic of the SEO optimization interventions and, particularly, to the tools and techniques that can help us optimize images and ...

How to do Link Building
What is the link building and how to do this SEO activity

That links are pivotal in order to rank on Google it is kind of an open secret, something that everyone knows and often minimize, mostly because the methodology to gain references could escalate in discouraged ...

Follow and Nofollow Links, differences and types of use

If to Hamlet the dilemma was “to be or not to be”, to us mere mortals and even more mere Web operators of every kind the issue is definitely different: what do follow and nofollow ...

Lavorare insieme a un web developer per un sito efficace
When do we need a web developer? Google tells us!

Even John Mueller anticipated, if not straight promised, it during last Google Search News video in the past few days: the other YouTube series of the company, dedicated to beginners in the Web and Research ...

SERP di Google, ecco quante rich answers compaiono
Rich answers keep on growing on Google

Just yesterday, reporting fragments of Rand Fishkin’s intervention on Google’s evolution, we talked about the increasing intrusiveness of the search engine and the neverending growth of zero click researches: here now comes a new statistical ...

SEO specialists, here's how they work
Who is the SEO and how does a SEO specialist work

In the past few weeks we have dedicated an insight to the topic “what is SEO“, lingering a bit on the meaning of optimization for search engines and on possible strategies and tecniques you can ...