SEOZoom festeggia i 4 anni di attività

We have come a long way since that December 15th 2015, the day of SEOZoom’s official debut, right after the end of a long phase of development and testing: we were the smallest organization in ...

Come funziona la ricerca di Google

It almost looks like an answer to the users’ difficulties we reported a few days ago: the episode number 4 of the “Search for Beginners” series that Mountain View company published on its YouTube channel ...

Google traccia le spedizioni online

A tracking service in real time, to find out at any given moment how far we are in the status of the online-made order and where our “package” actually is. Nothing special, really, except for ...

Aggiornare i contenuti per fare nuovo traffico

We publish endlessly, convinced that relentlessly adding contents will automatically make our site’s organic traffic grow. That is what Ivano Di Biasi was saying in his unscheduled intervention at the SMXL Milan 2019, talking about ...

Google aggiorna la guida per i quality raters

Human beings, not mere nameless users: this is one of the core sections of the latest guidelines update for Google quality raters, published last December 5th, with which the american company gives indications to its ...

I consumatori non hanno consapevolezza del ranking

In the past few days we talked about how and how much the evolution of Google SERPs is affecting our habits, especially in the new way we look at and interact with search results (the ...

Studio sulle abitudini online verso siti business

December is a month traditionally full of researches, statistics and balances devoted to all the trends of the ending year, and even the SEO world makes no exception. Straight from the US here it comes ...

Indexing and ranking on Google

It is the daily work tool for  SEO, the reference all SEO specialists look at monitoring its variations (perhaps using the most reliable rank tracker out there!) and the pain of all those are not ...

Backlink analysis

When we talk about SEO the debate, almost inevitably, reaches the complex topic of backlinks, meaning those kind of inbound links a site receives from others and that, to extremely sum it up, also represent ...

Google chiarisce l'importanza degl heading

John Mueller’s words on the “Google titles” issue made a lot of clash a month ago, when he addressed the role that the content headings (the subtitles we usually give to the different paragraphs we split ...