Consigli per usare al meglio i crediti Google Ads

Since May 27th, the first grants of the Google program allocating 340 million dollars in ADS credits for small and medium-sized enterprises in difficulty due to the pandemic and the contraction of business started flowing. ...

It is perhaps the most well-known standard code of the HTTP protocol, the one that identifies the resource not found, the page no longer present in the archive of the site, and for eCommerce sites ...

Le ultime novità della Ricerca Google

After skipping – almost unavoidably – the March appointment, back in a special and home edition is the Google Search News, the news video with which John Mueller summarizes the latest news and developments of ...

Nuovo fattore di ranking su Google

It has been a few weeks since the Chromium developers announced the introduction of a new set of metrics to evaluate the user experience in a simpler and more accurate way, and now the project ...

cosa sono le entità per Google

A while ago, commenting on Gary Illyes’ words on how Google evaluates contents quality, the conversation fell on entities,  core of the semantic web and the key with which the search algorithm succeeds in identifying ...

Our article today tries to deepen a topic that is much debated in the international SEO community, namely the search for the best structure of the URL, the one that could provide better results in ...

SEOZoom al WMF

Before the Coronavirus completely upset our lives and routines, this was the time of year when we prepared our luggage for the inevitable trip to Rimini, so to take part in the Web Marketing Festival ...

Far euna sitemap XML

We can define it as a roadmap that helps search engines to make their way inside our website, finding (and analyzing) more easily the inserted Urls, and we know how important it can be to ...

Guida al knowledge panel di Google

It is called Knowledge panel, and it is the box that appears in the SERP when on Google we are looking for entities, with information on biography or history, photos, various links and other data. ...

Anche Google usa i dati della search journey

Just a few days ago we described what the customer journey is and why it is important to make it easy the customers’ path in the relationship to our brand also through SEO optimizations. Today ...