10 internal links errors

In the work of on-page optimization of a site we must not overlook the importance of links: if we have already devoted several insights to the off-page part, that is, the value of backlinks and ...

Google lancia le API per Controllo URL

A new tool designed for developers and SEOs, who can debug and optimize the pages of their sites using the official data of the Search Console integrating them into their favorite analytics tools: This is ...

Aggiornamenti di Google LaMDA

Technically it is the evolution of a family of neural language models based on specialized dialogue Transformers, but more simply it is a hyper-technological system that could allow machines to have fluid conversations with people. ...

Guida alle Regex per la SEO

They are a true and proper language, apparently complicated but not that difficult to learn, and their use can give us a big support in perfecting the analysis and monitoring of data, even for SEO: ...

Tempi della migrazione secondo Google

It is probably one of the most delicate processes to face and its consequences can be deleterious, when mistakes are made and crucial details are left out: now it is Google itself to confirm that ...

Targeting pubblicitario, Google lancia Topics

The experiment of Google FLoC, the system that should have supported online advertising replacing tracking via cookies and guaranteeing the privacy of users, blocked by various disputes, is already over since criticism and lawsuits convinced ...

Favicon in Google ads

At the moment it is just a small experiment, as confirmed by the public voices of the company, but it can give an idea of the direction that the colossus intends to take: Google Ads ...

google images

A parallel and fully visual search engine, used daily by millions of users worldwide and which has its own specific rules for positioning: often underestimated, Google Images is actually a very useful tool to leverage ...

Google aggiunge indexifembedded

A few days ago there was a new meta tag robots in the list of those known and used: a little surprisingly, in fact, Google officially announced the introduction of indexifembedded, a new command with ...

Cosa significa ricerca organica

Let’s get back to basics! Often – even in our insights – we use common formulas but very sectoral, which may be difficult to understand to those who are not familiar with the profession or ...