Best practices per mobile first index di Google

Within the next 12 months Google will complete the switch of all sites to mobile-first index. The messages received by webmasters in Google Search Console are announcing it, also reporting possible issues with this kind ...

Penalizzazioni Google contro link in guest post

There is quite the stir in the international SEO community after that, in recent days, several webmasters and consultants have received a report in Google Search Console communicating a manual action against the site for ...

Cambia il nofollow di Google

Back in September 2019, Google surprised the entire SEO world by announcing major changes in the way publishers can mark outbounding links from their own web pages. As you surely remember, the search engine added ...

Interventi per ottimizzare crawl budget del sito

There is a lot of confusion and inaccuracy about the crawl budget, which is the parameter that identifies the time and resources Google means to devote to a website through Googlebot scans. This is not ...

Consigli SEO per le AMP Stories

“AMP Stories are a new, exciting medium for storytelling on the web“. So begins an interesting article on the official blog of the AMP project, which tries to explain how to optimize from a SEO ...

The SEO Show a Napoli, 11 e 12 settembre

It will be one of the most important SEO and web marketing events of the year here in Italy, with a program full of top names of the world scene and a location of exception: ...

Keyword errors not to commit

Keywords are one of the basic elements of an SEO strategy, as we tried to clarify many times here on the pages of our blog. However, we are well aware that, especially for beginners or ...

Keyword research

Still nowadays, in 2020, to many people doing keyword research still mean comparing research volumes, fishing from “offline” words, focusing on keyword density in the creation of a content and, on a wider sense, thinking ...

Lo Spam su Google

It is a situation that unfortunately can suddenly happen: Google labels a site as spam and, despite any correctional intervention on the problem, it takes a long time to “clean up” the domain image and ...

Problemi di SEO tecnica e cali di traffico

Having a solid, healthy and stable website that works well in Google search and brings organic traffic is a goal for all those who have an online activity, and who reads the insights of our ...