Cos'è la saturazione delle SERP

It is called “search engine saturation” and it basically is the ability to completely dominate a SERP both through organic results and with paid results. Until a few years ago, this was a clear sign ...

Pagine orfane e SEO

The name is rather evocative and symbolic: orphan pages, and indicates the main feature of these resources, which have no input references from any other page of the site. That is to say, they are ...

Che cos'è la CXO e perché è importante

It is called CXO, Customer Experience Optimization, and it is the process that aims to improve the customer journey throughout the journey and to make the brand image stronger in the eyes of the customer ...

Storia e benefici AMP per mobile

In 2015 “mobile Web was not in a good position“: this opens a new post by Google to describe the benefits of AMP pages, the framework launched about five years ago precisely to make browsing ...

Consigli sulla sezione Tendenza di YouTube

It is a trend that has been going on for a long time, and that we have also highlighted in our study on the features that appear among Google organic results (and that subtract more ...

Diffusione CMS, domina WordPress

It may not be the best CMS platform in the absolute sense, but it is certainly the most widely used in the world and its domain continues to grow, also extending to e-commerce. New data ...

The images are the new front the colossus of Mountain View is devoting its attention on, which on the occasion of the global event Google I/O has dedicated a specific focus to the features that ...

Come lavora il team della GSC

Here we complete the lessons to the use of the Google Search Console provided through the official Big G Youtube channel (recently renamed Google Search Central), and the latest video gives us an interesting insight ...

Novità di Google News Showcase

Already over 400 joining members for the Google News Showcase, the new Mountain View program that supports and finances quality journalism, and this could be one of the great phenomena of this just begun year. ...

Cali traffico azioni manuali e algoritmo

It has been a little over a month since Google launched its latest update to the algorithm, the December 2020 Core Update, and many are still struggling with the analysis of its effects and attempts ...