Blog

Since the first days of the SEO, the meta tags have been useful to communicate to Google the true content of the web pages and to report some information on how they should be displayed ...

When we talk about WordPress we often give you numbers, and it could not be otherwise with the “most famous site builder in the world”: almost 42% of websites uses this technology (more than all ...

For some, they risk simply being seemingly meaningless numbers, while someone – more experienced – else, knows that they can hide many pitfalls for the efficiency of the site: by now, however, we should know ...

A thousand times more powerful than BERT and capable of multitasking to connect information for users in new ways: since the presentation at the last Google I/O, Google MUM has been described with sensational tones, ...

Not only the Page Experience Update, started in the middle of last month, but also the anti-spam algorithmic update and many other interventions perhaps less visible: the last few months of work on Google have ...

So much for “SEO is dead“: the advances of machine learning and artificial intelligence have brought back in vogue the old pessimistic expression on the fate of the activity of manual optimization of the pages ...

This time one cannot speak of surprise, since it was widely anticipated, even if the timing is still singular: already on the day of July 1 (late afternoon for us Europeans) Google has in fact ...

The relationship between Google and editorial publications has always been rather stormy, especially in Western Europe, since – among other accusations and rather simplifying it all – the media believe that the search engine takes ...

The so-called cookie apocalypse will be delayed for over a year: Google has announced a new timeline towards the final farewell to the use of third-party cookies in its systems, moving the date from February ...