For years now we have been talking about search intent, considered the main factor to center and optimize content to try to get visibility on the search engine; more precisely, however, You have to try ...
In the work of site optimization, one of the keys to achieving the desired objectives is the possibility of having up-to-date and reliable data, to be able to read, interpret and use in the best ...
A new look for search results from mobile devices: a few years after the main intervention, Google has decided to lay a substantial hand on the design of the SERPs with which it responds to ...
At the moment it is only active for English-language searches on Google US for desktop, mobile and Android apps, but it is already making people talk (and discuss) a lot: let’s talk about the About ...
The work of transparency on the functioning of the ranking system in Youtube algorithms continues: after clarifying how to do SEO for videos and the mechanism of the platform recommendation system, the Creator Inside team ...
Google SERPs favour fresh content. For many years this statement has been repeated, as a mantra, referring to the so-called Google QDF algorithm, the Query deserves Freshness rule for which, in fact, the novelty and ...
Again, Google started the year at full throttle: of course, there was no core update as in 2020, but in January 2021 the work on the search engine and the ecosystem around Search has not ...
We continue our journey towards the start of the Google Page Experience, which next May will introduce a series of new ranking factors on Google, starting with the Core Web Vitals, the three Essential Web ...
They are nicely called cookies, but they are often anything but pleasant, even if they are very useful for profiling users for marketing purposes. In view of the great revolution announced by Google, which by ...
The user at the center: this is the focus on which to build our SEO strategies, especially in 2021 that will see, in a few months, the debut of the Page Experience Update, a concrete ...