Google chiarisce perché usare i dati strutturati

They are a strongly increasing resource, onto which absolutely focus our attention, but it seems that a long educational work is still required: we are talking about structured data once again, because right on these past ...

Consigli per ottimizzare i contenuti per Google BERT

It is one of the most frequently rebounding question among the international SEO community, destined to become the true leit motiv of this year and maybe beyond: “How to optimize the site for Google BERT“? ...

Nuova feature shopping online Google

A new way to find clothes, shoes and more on Google Research: this is the title of the article with which Denise Ho, Group Product Manager of the californian company, announces on blog.google the launch ...

Cosa determina un alto bounce rate

The rebound frequency is one of those factors able to make whoever runs a website to “lose his good sleep”. We were saying this on the insight we published a few times ago: there is ...

Layout Google Ricerca desktop

A format that better highlights the brand, emphasized and put at the center, that helps people to better and quicker figure out the sources of the info they are about to click on, that makes ...

Aggiornamento Google Gennaio 2020

It looked like a lazy start of the year for Big G: the official Webmasters blog was not been updated since the summary post on the 2019 activity, and its public voices were working as ...

Usre la Search Console per monitorare il rendimento del sito

Here we are again with Daniel Waisberg’s lessons on Google Search Console, host of the web series published on Google Webmasters YouTube channel: in this new video, our Search Advocate teaches us to use the ...

Comprendere il search intent per la keyword research

To search for the intent, not mere keywords: for quite some time we insisted on this notion now, by talking about both SEO trendings and keyword research activity from a modern perspective, so we are ...

Elenco degli errori di verifica del dominio in Search Console

We are back to talk about Google Search Console, more specifically about the process of verification of site ownership in order to enable the use of the californian company’s free platform. A few days ago ...

Gli imprenditori online non conoscono il valore della SEO

It’s easy to say Search Engine Optimization: but true thing is, the meaning of SEO is still blurry to both normal users (who also have some troubles to understand how ranking on Google works) and ...

Risposte alle domande SEO più frequenti

The epiphany took all holidays away, as an old italian proverb goes, but we are still in time to comment a special episode of Ask Google Webmasters, the YouTube series in which John Mueller provides ...