Recap su Google I/O 2022

Many, many announcements related to the boundless fields in which Big G’s presence is felt – the famous Google ecosystem, which covers practically every aspect of life, digital and otherwise, as we can see in ...

Nuovi comandi per gli snippet di Google

Literally, snippet means a clipping or fragment: it is therefore a part that synthesises a whole, serving as an appetiser and serving to give the impetus to go deeper. In the Search system, snippets are ...

La consulenza di Workengo per il sito medico

Our regular SEOZoom case study series now features Marco Aurelio Cutrufo, a certified specialist in digital reputation for individuals and businesses – who we have already met in an in-depth article on brand reputation, a ...

Lotta allo spam, i risultati di Google

Online spam is still a major problem in our daily lives, and as we all know, it is one of the major issues at the heart of Google’s work, which deploys tools and resources to ...

Caso studio teatro di Caselette

We often say this: SEOZoom is a complete and versatile SEO suite, a valid ally for every type of site. Of course, we are absolutely biased, but these evaluations are confirmed daily by our users, ...

Google Search News Marzo 22

Missing since the end of last year the appointment with the recap on updating activities related to the world of Search (and not only), and finally comes the new episode of Google Search News, the ...

Le evoluzioni di Google e della Ricerca

A reduction in irrelevant searches and a 60% increase in natural language queries by users: these are just some of the major changes that have occurred on Google in recent years according to Danny Sullivan, ...

It was way back in 2004 when Chris Anderson, at the time director of Wired USA, introduced for the first time the long tail theory to study economic models, especially those of Amazon and Netflix. ...

Impatto SEO di cambio hosting

The hosting provider or web host is one of the “supporting actors” that can contribute to the fortunes of a website or, on the contrary, worsen its performance: technically, it is the company that provides ...

Case Study Elimeli.it

Not only large editorial portals or e-commerce sites: SEOZoom tools can also help personal projects, maybe born in our free time, and make them profitable or at least more performing. A new testimony in this ...

Guida ai parametri URL

Query strings and URL parameters are very common elements in the address structure of websites; typically, they are believed to be loved by developers and those who study the data of analytics tools, while instead ...